Friday, January 18, 2008

Coca Cola ads: an insult to intelligence?

Another reaction from Dinah Penaflorida on the Coca Cola "fence" advertisements seeks information on how much was paid to the city government for these ads. The email goes:

Please inform me how much did Coca-Cola pay the city Council to get a permit in creating this"eyesore"? This is an insult to the intelligence of the "gentle people of Dumaguete"...it conveys the message that they have a one track mind of drinking exclusively...coca-cola...what happened to C2 Pepsi,calamansi,tea, taho etc? If Coke has alot of money to burn - why not pay the school children to paint a mural over these signs?I am not a resident of Dumaguete..but I remain loyal to Silliman and love Dumaguete City!

Dinah Penaflorida
SUCN, '69

1 comment:

Anonymous said...

I don't see how placing banners of Coca-Cola around the city results to insulting the "intelligence of the gentle people of Dumaguete." I agree they may be an eyesore to some, but how did Dinah come to the conclusion that placing banners of Coca-Cola conveys that Dumaguetenos have a "one track mind" of drinking said product?